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EXPERIENCE:

Chick-fil-A, Inc: Sr. Creative Lead, Art, 10/22 - Present

In-house agency creative lead on in-restaurant communications for national core food campaigns and Brand Extensions. Previous line of business was focused on in-store signage and seasonal campaign work, while currently I'm overseeing Brand Extensions work including Chick-fil-A Play App launch, pennycake: kids and family games and activity brands, and our Merch Collections. 

Momentum Worldwide: Creative Director, Art, 02/22 - 10/22

Creative Director for events, experiential, social and digital campaigns. It's what brands do that matters and I help lead and create incredible experiences with incredible people for the Coca-Cola portfolio of brands. Events are back, baby! And I couldn't be more excited to build meaningful experiences for consumers. 

Ginger Donel Creative: Creative Director, Art, Storytelling, 7/13 - Present

Freelance creative direction, art direction, design, concepting, strategic storytelling, branding, and identity for social, digital, experiential, and traditional brand marketing and advertising. Specializing in social content, pitch work, deck design, and presentations.

MRM/McCann: Contract Creative Director, Art, 09/21 - 01/22

Freelance digital creative direction for the Detroit office diversified brands. Working on Cleveland Clinic, Girl Scouts, US Bank, and Planet Reimagined. Fully remote, temporary contract filled with incredible work and a great team. 

United in Gaming: Sr. Creative Director, 03/20 - 09/21

Gaming start-up. Lead and create all branding, design, strategy, and product marketing initiatives. Work closely with product development, research, and operations to define creative direction, look and feel, brand guidelines, all visual executions, and digital marketing strategies. Pitching and investment decks for our consumer and B2B product initiatives.

Fullscreen: Sr. Creative Director, 5/18 - 2/20

Creating and managing social media campaigns for brands and partners utilizing influencer talent. Lead new business development for creative. Managed multi-disciplinary creative teams. Clients included ATT, Pulte Homes, Cox Media Group, Hard Rock Cafe. New business wins included Hard Rock Cafe, Monrovia, Trolls World Tour, Disney's Positively Minnie shorts, and Twitch Prime. 

The Creative Circus: Portfolio School Instructor, 4/13 - 4/19

Portfolio school instructor. Teaching art and copy students how to create marketing and advertising campaigns rooted in strategy and human truth.

Iris Worldwide: Associate Creative Director, 3/15 - 4/18

ACD/Art Direction for brands like Porsche, Samsung, Shell, and InterContinental Hotels Group. Campaigns for digital, social, print, events, and experiential. Managed and mentored creative teams and interns.

DigitasLBi: Creative Lead/Sr. AD, 6/14 - 2/15
Art Direction for SunTrust, Delta, CHOA, Brookdale Senior Living

 

Sparks Grove: Creative Manager/AD, 8/12 - 6/13
Art Direction for Delta, ATT, Hilton, Bank of America

Moxie: Art Director, 3/10 - 8/12 
Art Direction for Verizon Wireless Brand Sponsorships including NFL, NHL, IndyCar, MTV VMA's

ASO: Sr. Art Director, 7/08 - 3/10
Art Direction for Food Lion, Georgia Aquarium, Barnsley Gardens Resort

Pyper Paul & Kenney: Art Director, 10/06 - 7/08 
Art Direction for Tampa Bay Rays MLB, Pirelli Tires, St. Joseph's Hospital, Lowery Park Zoo, Florida Aquarium, Touch Vodka

Dunn&Co: Art Director, 4/06 - 10/06
Art Direction for First Watch Restaurants, The Melting Pot, Baxter Healthcare 

Fry Hammond Barr: Production Artist, 3/04 - 4/06
Design and Production for Kennedy Space Center, Brighthouse Networks, Daytona Beach CVB

 

 

EDUCATION:

University Of Central Florida, Orlando, FL, 2004
B.A. Advertising and Public Relations, Minor Marketing
Ad/PR Club President, Ad Club President, National Student Advertising Creative Director

Download PDF resume.

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